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Showing posts from February, 2020

Does Size Really Matter?

Does size really matter? Yep, the question is “does the size of your company really matter regarding getting contracts with the big boys”? The short answer is “yes”. The longer answer is “maybe”, if you're talking about the six, seven, eight, nine, ten figure contracts. If it's a large  manufacturing plant for example, you might be able to get that larger contract servicing one location, but more than likely for these types of contracts with the big boys, you're going to be covering multiple sites, multiple locations, multiple business units, and so you have the issue of what is reasonable for your company to handle. Ask yourself “would they give a $10 million contract to a company that only has one, two or three employees”? What if they thought you could ramp up and service the contract? Maybe, but more than likely that's going to be a push. You'd have to work really hard to convince them that you could handle the job with only a staff of three - even though the s...
Is Your Company the Fighter Big Corporations Need? The questions you should ask yourself before seeking to form Strategic Partnerships with large corporations are: Do I have a solution that a corporation would say is valuable to them? Do I sell my products and services the way my target corporate client buys it?   Do I have a solution that my customer - a corporate client - would say they value, and am I offering my product and service the way they buy it - not am I selling it the way I want to sell it? Am I offering it the way they buy it; the way they go to market to get it?  To further expound on these questions, also consider the following: “Can I   demonstrate that I am the exception and I can do better than what my competition is doing?” Is your company the fighter big corporations need? What do I mean by that you may ask? This really and truly falls under the category of if you continue to do what you've always done, then you're going to get what you've a...